McDonald's and other brands are making 'social distancing' logos

McDonald's, Coca-Cola, Audi and Volkswagen redesign their logo interpreting the "social distancing" requested because of the spread of the novel coronavirus. Social distancing means standing 2 meters apart from others in an effort to lower the risk of contracting the illness.
"Brands design social distancing logos have the potential to diminish the severity of what we are going through. The creativity, passion, and thought that goes into wanting to help, educate, and be part of the physical distancing movement is a worthy note" said Sellers, executive creative director for firm Siegel+Gale told CNN Business.

"Understanding the situation, shutting up and doing something helpful is really the only way to go here. When you see brands like McDonald's or Coca-Cola spacing out their logos in 'solidarity,' it strikes a sour note," he told CNN Business.
Last week, McDonald's Brazil pulled apart its iconic golden arches in a picture posted to its facebook page.
Coca-Cola's billboard in Times Square is promoting "Social Distancing" amid the coronavirus outbreak.
Audi separated its four rings in a short video telling people to stay at home and keep their distance.
Volkswagen also promoted a similar video with inspirational messages and separated the V and W.

03/31/2020 | Trade Mark